TY - THES A1 - Pessoa, Suelen T1 - Why do the Archives archive? A journey from the hunko to the counter-ethnography and back N2 - A complex artistic research on the theme of cultural heritage and (neo)colonial processes of material and immaterial expropriation. Starting from the encounter with a phonographic relic at the Berliner Phonogramm-Archiv, the artist embarks on a journey to her own roots embodied in the practice of the Afro-Brazilian religion Candomblé. In the form of a theoretical treatise, an archive (photos, diagrams, maps, newspaper clippings, letters, documents), as well as a sound performance in the public space of the city of Weimar, several theoretical and performative elements are brought together in this transmedia artistic research that proposes a true decolonial practice. KW - Künstlerische Forschung KW - Museumskunde KW - Ethnologie KW - Candomblé KW - Brasilien KW - decolonisation KW - memoy KW - museum KW - visual arts KW - artistic research KW - Artistic Research KW - Museology KW - Counter-ethnography KW - Brazil Y1 - 2020 U6 - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:gbv:wim2-20210112-43280 ER - TY - JOUR A1 - Nogueira, Priscilla T1 - “Battlers” and their homes: About self-production of residences made by the brazilian new middle class JF - Social Inclusion N2 - The article presents preliminary results and qualitative analysis obtained from the doctoral research provisory entitled “How do Brazilian ‘battlers’ reside?”, which is in progress at the Institute for European Urban Studies, Bauhaus Univer-sity Weimar. It critically discusses the contradictions of the production of residences in Brazil made by an emerging so-cial group, lately called the Brazilian new middle class. For the last ten years, a number of government policies have provoked a general improvement of the purchasing power of the poor. Between those who completely depend on the government to survive and the upper middle class, there is a wide (about 100 million people) and economically stable lower middle group, which has found its own ways of dealing with its demand for housing. The conventional models of planning, building and buying are not suitable for their technical, financial and personal needs. Therefore, they are con-currently planners, constructors and residents, building and renovating their own properties themselves, but still with very limited education and technical knowledge and restricted access to good building materials and constructive ele-ments, formal technicians, architects or engineers. On the one hand, the result is an informal and more or less autono-mous self-production, with all sorts of technical problems and very interesting and creative spatial solutions to every-day domestic situations. On the other hand, the repercussions for urban space are questionable: although basic infrastructure conditions have improved, building densities are high and green areas are few. Lower middle class neigh-bourhoods present a restricted collective everyday life. They look like storage spaces for manpower; people who live to work in order to be able to consume—and build—what they could not before. One question is, to what extent the lat-est economic rise of Brazil has really resulted in social development for lower middle income families in the private sphere regarding their residences, and in the collective sphere, regarding the neighbourhoods they inhabit and the ur-ban space in general. KW - Brasilien KW - Wohnsitz KW - Mittelstand KW - Brazil; collective; residences; families; neighbourhoods; new middle class; private; self-production; space; urban Y1 - 2015 U6 - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:gbv:wim2-20170425-31568 SP - 44 EP - 61 ER - TY - THES A1 - Gondran Carvalho da Silva, Adriana T1 - Make-up Urbanism: the gap between promise and performance of Florianópolis (Brazil) N2 - In the last two decades, many cities have faced changes in their economic basis and therefore adopted an entrepreneurial approach in the municipal administration accompanied by city marketing strategies. Brazilian cities have also adopted this approach, like the case of Florianópolis. Florianópolis has promoted advertising campaigns on the natural resources of the Island of Santa Catarina as well as on its quality of life in comparison to other cities. However, due also to such campaigns, it has experienced a great demographic growth and, consequently, infrastructural and social problems. Nevertheless, it seems to have a good image within the national urban scenario and has been commonly considered an “urban consumption dream” for many Brazilians. This paradoxical situation is the reason why it has been chosen as the research object in this dissertation. Thus, the questions of this research are: is there a gap between the promise and the performance of the city of Florianópolis? If so, can tourists and residents recognize it? And finally, how can this gap be demonstrated? Accordingly, the main objective of this research is to propose a conformity assessment approach applicable to cities, by which the content of city advertisement campaigns can be compared to its performance indicators and satisfaction degree of its consumers. Therefore, this approach is composed by different methods: literature and legislation reviews, semi-structured and structured interviews with experts and inhabitants, an urban centrality development analysis, a qualitative discourse analysis of advertising material (including images), a qualitative content analysis of newspaper reports and a questionnaire survey. Finally, the theses are: yes, there is a gap between promise and performance of Florianópolis; this promise is a result of city marketing campaigns which advertise its natural features and at the same time hiding its urban aspects, supported by some political and private actors, mainly interested in the development of tourism and real estate market in the city; this gap has been already recognized by tourists and more intensively by residents; the selected methods worked as a kind of conformity assessment for cities and tourist destinations; and last but not least, since there is a gap, it designates the practice of “make-up urbanism”. Research limitations are the short time frame covered by this analysis and small and non-representative samples. However, its relevance lies in the attempt to fill in two disciplinary lacunas: a conformity assessment approach for cities and the creation of knowledge about Florianópolis and its further presentation at an international level, on the one hand. On the other hand, the transfer of this approach to other cities would help explaining a (common) contemporary urban phenomenon and appeal for more ethical conduct and transparency in the practices of city marketing. N2 - In den letzten zwei Jahrzehnten sahen sich viele Städte zunehmend einer Veränderung ihrer ökonomischen Basis ausgesetzt, was zum Aufgreifen unternehmerischer Ansätze mit Strategien des Stadtmarketings führte. Brasilianische Städte wie Florianópolis haben diesen Ansatz ebenfalls adaptiert, u.a. durch Werbekampagnen über die natürlichen Ressourcen der Insel Santa Catarina und eine höhere Lebensqualität. Diese trugen allerdings auch zu einem demografischen Wachstum mit begleitenden infrastrukturellen und sozialen Problemen bei. Dennoch scheint Florianópolis insgesamt ein gutes Image zu haben. Diese paradoxe Situation ist der Grund, weshalb die Stadt als Fallstudie für die vorliegende Dissertation ausgewählt wurde. Die Forschungsfragen sind deshalb folgende: Gibt es eine Diskrepanz zwischen dem Versprechen und der tatsächlichen Performanz der Stadt Florianópolis? Falls ja, können Touristen und Einwohner diese wahrnehmen? Der Hauptfokus liegt auf dem Erarbeiten einer auf Städte anwendbaren Konformitätsbewertung, durch die der Inhalt von städtischen Werbekampagnen mit ihren tatsächlichen Performanzindikatoren und dem Zufriedenheitsgrad ihrer Konsumenten verglichen werden kann. Der Ansatz basiert dabei auf mehreren Methoden: der Auswertung von Literatur und Gesetzen, halbstrukturierten und strukturierten Interviews mit Experten und Einwohnern der Stadt Florianópolis, einer Analyse über die Entwicklung der Stadtzentralität, der qualitativen Diskursanalyse von Werbematerial (inkl. Bildern), der qualitativen Inhaltsanalyse von Zeitungsartikeln sowie einer Umfrage mittels Fragebogen. Die Thesen sind dabei folgende: 1. Ja, es gibt eine Diskrepanz zwischen Versprechen und tatsächlicher Performanz der Stadt Florianópolis. 2. Dieses Versprechen ist das Resultat von Stadtmarketingkampagnen, welche ihre natürlichen Eigenschaften bewerben, dabei aber gleichzeitig urbane Aspekte verbergen. 3. Die ermittelte Diskrepanz wurde bereits von Touristen und Einwohnern wahrgenommen. 4. Die ausgewählten Methoden stellen eine Konformitätsbewertung für Städte und Touristenziele dar. 5. Da es eine Diskrepanz gibt, ist diese bestimmend für die Praxis einer ‚Make-up-Urbanistik‘. Als Forschungsgrenzen sind der enge analysierte Zeitraum sowie verhältnismäßig kleine und nicht repräsentative Beispiele zu benennen. Die Relevanz der vorliegenden Arbeit liegt jedoch in dem Versuch, zwei disziplinäre Leerräume zu füllen: Zum einen durch den Ansatz einer Konformitätsbewertung für Städte im Allgemeinen mit der Generierung von Wissen über Florianópolis im Besonderen sowie zum anderen durch den Vorschlag einer weiterführenden Übertragung dieses Ansatzes auf andere Städte, um ein allgemeines urbanes Phänomen dieser Zeit zu erklären und dadurch Anreize zu schaffen für mehr Ethik und Transparenz in der Praxis des Stadtmarketings. T2 - Make-up-Urbanistik: die Lücke zwischen das Versprechen und die Performanz von Florianópolis (Brasilien) KW - Stadtmarketing KW - Florianópolis KW - Brasilien KW - Konformitätsbewertung KW - Make-up-Urbanistik KW - City Marketing KW - Florianópolis KW - Brazil KW - Conformity Assessment KW - Make-up Urbanism Y1 - 2010 U6 - http://nbn-resolving.de/urn/resolver.pl?urn:nbn:de:gbv:wim2-20110118-15317 ER -