@book{WellbrockBuschow, author = {Wellbrock, Christian-Mathias and Buschow, Christopher}, title = {Money for Nothing and Content for Free?}, publisher = {Nomos}, address = {Baden-Baden}, isbn = {978-3-7489-0725-1}, doi = {10.5771/9783748907251}, url = {http://nbn-resolving.de/urn:nbn:de:gbv:wim2-20201001-42475}, publisher = {Bauhaus-Universit{\"a}t Weimar}, pages = {209}, abstract = {Wie k{\"o}nnen journalistische Angebote nachhaltig finanziert werden? Dies bleibt die Kernfrage f{\"u}r Medienh{\"a}user und journalistische Neugr{\"u}ndungen bei der Entwicklung und beim Aufbau tragf{\"a}higer digitaler Gesch{\"a}ftsmodelle. Die Autoren des vorliegenden Bandes vermitteln einen breiten {\"U}berblick {\"u}ber den Wissensstand zum Thema Paid Content, Plattformen und Zahlungsbereitschaft im Journalismus und er{\"o}ffnen innovative Blickwinkel auf neuartige Plattformmodelle ebenso wie auf Motive und Bed{\"u}rfnisse der Nutzerinnen und Nutzer digitaljournalistischer Inhalte. Auf Grundlage empirischer Forschung werden Handlungsempfehlungen f{\"u}r die nutzerzentrierte Ausgestaltung von Paid-Content-Angeboten sowie neue Perspektiven auf Zahlungsbereitschaft im digitalen Journalismus erschlossen - relevant sowohl f{\"u}r die Wissenschaft wie auch f{\"u}r die Medienpraxis.}, subject = {Digitaljournalismus}, language = {de} } @article{Buschow, author = {Buschow, Christopher}, title = {Practice-driven journalism research: Impulses for a dynamic understanding of journalism in the context of its reorganization}, series = {Studies in Communication Sciences}, volume = {2020}, journal = {Studies in Communication Sciences}, doi = {10.24434/j.scoms.2020.02.006}, url = {http://nbn-resolving.de/urn:nbn:de:gbv:wim2-20200819-42162}, pages = {1 -- 15}, abstract = {This paper proposes a practice-theoretical journalism research approach for an alternate and innovative perspective of digital journalism's current empirical challenges. The practice-theoretical approach is introduced by demonstrating its explanatory power in relation to demarcation problems, technological changes, economic challenges and challenges to journalism's legitimacy. Its respective advantages in dealing with these problems are explained and then compared to established journalism theories. The particular relevance of the theoretical perspective is due to (1) its central decision to observe journalistic practices, (2) the transgression of conventional journalistic boundaries, (3) the denaturalization of journalistic norms and laws, (4) the explicit consideration of a material, socio-technical dimension of journalism, (5) a focus on the conflicting relationship between journalistic practices and media management practices, and (6) prioritizing order generation over stability.}, subject = {Journalismus}, language = {en} } @article{Buschow, author = {Buschow, Christopher}, title = {Why Do Digital Native News Media Fail? An Investigation of Failure in the Early Start-Up Phase}, series = {Media and Communication}, volume = {2020}, journal = {Media and Communication}, number = {Volume 8, Issue 2}, publisher = {Cogitatio Press}, address = {Lissabon}, doi = {10.17645/mac.v8i2.2677}, url = {http://nbn-resolving.de/urn:nbn:de:gbv:wim2-20200417-41347}, pages = {51 -- 61}, abstract = {Digital native news media have great potential for improving journalism. Theoretically, they can be the sites where new products, novel revenue streams and alternative ways of organizing digital journalism are discovered, tested, and advanced. In practice, however, the situation appears to be more complicated. Besides the normal pressures facing new businesses, entrepreneurs in digital news are faced with specific challenges. Against the background of general and journalism specific entrepreneurship literature, and in light of a practice-theoretical approach, this qualitative case study research on 15 German digital native news media outlets empirically investigates what barriers curb their innovative capacity in the early start-up phase. In the new media organizations under study here, there are—among other problems—a high degree of homogeneity within founding teams, tensions between journalistic and economic practices, insufficient user orientation, as well as a tendency for organizations to be underfinanced. The patterns of failure investigated in this study can raise awareness, help news start-ups avoid common mistakes before actually entering the market, and help industry experts and investors to realistically estimate the potential of new ventures within the digital news industry.}, subject = {Journalismus}, language = {en} } @article{WellbrockArangoKureBuschow, author = {Wellbrock, Christian-Mathias and Arango Kure, Maria and Buschow, Christopher}, title = {Competition and Media Performance: A Cross-National Analysis of Corporate Goals of Media Companies in 12 Countries}, series = {International Journal of Communication}, volume = {2020}, journal = {International Journal of Communication}, number = {Vol 14 (2020)}, publisher = {USC, University of Southern California}, address = {Annenberg, California}, doi = {10.25643/bauhaus-universitaet.4317}, url = {http://nbn-resolving.de/urn:nbn:de:gbv:wim2-20201221-43175}, pages = {6154 -- 6181}, abstract = {Despite digitization and platformization, mass media and established media companies still play a crucial role in the provision of journalistic content in democratic societies. Competition is one key driver of (media) company behavior and is considered to have an impact on the media's performance. However, theory and empirical research are ambiguous about the relationship. The objective of this article is to empirically analyze the effect of competition on media performance in a cross-national context. We assessed media performance of media companies as the importance of journalistic goals within their stated corporate goal system. We conducted a content analysis of letters to the shareholders in annual reports of more than 50 media companies from 2000 to 2014 to operationalize journalistic goal importance. When employing a fixed effects regression analysis, as well as a fuzzy set qualitative comparative analysis, results suggest that competition has a positive effect on the importance of journalistic goals, while the existence of a strong public service media sector appears to have the effect of "crowding out" commercial media companies.}, subject = {{\"O}ffentlich-rechtlicher Rundfunk}, language = {en} } @inproceedings{RinsdorfBuschow, author = {Rinsdorf, Lars and Buschow, Christopher}, title = {Validit{\"a}t durch Agilit{\"a}t: Methodische Implikationen einerpraxistheoretisch fundierten Medieninnovationsforschung}, series = {Innovation in der Medienproduktion und -distribution - Proceedings der Jahrestagung der Fachgruppe Medien{\"o}konomie der DGPUK 2019, K{\"o}ln}, booktitle = {Innovation in der Medienproduktion und -distribution - Proceedings der Jahrestagung der Fachgruppe Medien{\"o}konomie der DGPUK 2019, K{\"o}ln}, editor = {Wellbrock, Christian and Zabel, Christian}, publisher = {SSOAR - Social Science Open Access Repository}, address = {Stuttgart}, organization = {Deutsche Gesellschaft f{\"u}r Publizistik- und Kommunikationswissenschaft e.V.}, doi = {10.25643/bauhaus-universitaet.4187}, url = {http://nbn-resolving.de/urn:nbn:de:gbv:wim2-20200630-41874}, pages = {15}, abstract = {Das Innovationsmanagement von Medienorganisationen unterliegt derzeit erheblichen Ver{\"a}nderungen: Im ver{\"a}nderten Marktumfeld erweisen sich Flexibilit{\"a}t, schnelle Richtungswechsel und Anpassungsf{\"a}higkeit als zentral. Darauf muss auch die Medienmanagement-Forschung reagieren: Um die Agilit{\"a}t der gegenw{\"a}rtigen Unternehmenspraxis valide zu erforschen, ist eine ebenso agile, adaptive Forschung gefordert. Zu diesem Zweck schl{\"a}gt der Beitrag eine praxistheoretische Perspektive auf das Innovationsmanagement von Medienorganisationen vor. Empirische Forschungsdesigns, die aus einem solchen Zugriff resultieren, werden sowohl hinsichtlich ihrer methodischen Herausforderungen als auch ihres Forschungsprojektmanagements diskutiert. Der Beitrag greift außerdem neue M{\"o}glichkeitsr{\"a}ume des wissenschaftlichen Publizierens, des Universit{\"a}tsmanagements sowie der Forschungsorganisation auf, die praxistheoretisch gegr{\"u}ndete, empirische Innovationsforschung in der Medienwirtschaft einfordert.}, subject = {Medien{\"o}konomie}, language = {de} } @techreport{BuschowWellbrock, author = {Buschow, Christopher and Wellbrock, Christian-Mathias}, title = {Die Innovationslandschaft des Journalismus in Deutschland}, organization = {Landesanstalt f{\"u}r Medien NRW}, doi = {10.25643/bauhaus-universitaet.4240}, url = {http://nbn-resolving.de/urn:nbn:de:gbv:wim2-20200924-42407}, pages = {51}, abstract = {Das vorliegende Gutachten befasst sich mit der Innovationslandschaft des deutschen Journalismus. Innovation wird als eine essenzielle Voraussetzung verstanden, um tragf{\"a}hige L{\"o}sungsans{\"a}tze f{\"u}r die gegenw{\"a}rtigen Probleme des Journa-lismus zu entwickeln. Im Mittelpunkt des Gutachtens steht die Frage, wie Innovationspolitik im Journalismus - d. h. die Unterst{\"u}tzung von Innovation durch die {\"o}ffentliche Hand - funktionst{\"u}chtig ausgestaltet werden kann. Dabei wird dem Innovationssysteme-Ansatz gefolgt, welcher Probleme, Barrieren und Hemmnisse identifiziert, die der Innovationsf{\"a}higkeit des Journalismus in Deutschland grundlegend im Wege stehen.}, subject = {Journalismus}, language = {de} }