@phdthesis{Wuendsch2023,
  author      = {Charlene W{\"u}ndsch},
  title       = {Entrepreneurial Branding: Eine praxistheoretische Analyse markenbildender Strategiepraktiken bei Startups},
  type        = {doctoralthesis},
  pages       = {229},
  school      = {Bauhaus-Universit{\"a}t Weimar},
  doi       = {10.25643/bauhaus-universitaet.6468},
  year        = {2023},
}